Analytics that
ties spend to revenue.
GA4, Looker Studio and attribution - dashboards worth looking at, and data you can actually trust.
Tractive Digital is a marketing analytics agency that fixes the data before it builds the dashboard. We have seen too many GA4 setups that technically track but are practically useless - wrong events, double-counted conversions, last-click attribution hiding the truth. We get the measurement right, connect spend to revenue, and build Looker Studio dashboards and weekly reports you will actually use.
Data you can trust.
GA4 Setup
Events and conversions configured correctly.
Looker Studio
Live dashboards pulling real data.
Attribution
Multi-touch models beyond last-click.
Weekly Reports
Plain-English summaries, not data dumps.
From messy data to clarity.
Tracking Audit
We find what is mis-tracked or missing.
Plan & Tag
Events, conversions and tags mapped.
Build Dashboards
Looker Studio connected to live data.
Weekly Insights
Reports that say what to do next.
Of ad spend tied back to revenue through clean GA4 and attribution - so every decision is made on data you can trust.
Analytics, answered.
Why does my GA4 data look wrong?
Usually because of setup issues - mis-configured events, conversions firing twice, or attribution set to last-click. We audit and fix the tracking first so the numbers you act on are actually correct.
What dashboards do you build?
Live Looker Studio dashboards tailored to your channels and KPIs, pulling real-time data so you are not waiting on a monthly PDF to know what is happening.
Can you connect marketing spend to revenue?
Yes - that is the goal. We set up conversion tracking and attribution so you can see which channels and campaigns actually drive revenue, not just clicks.
Do you provide ongoing reporting?
Yes. You get weekly, plain-English reports covering what changed, why, and what we recommend next - no jargon, no data dumps.
Trust your numbers.
Start with a free audit.
We review your GA4, conversion tracking and attribution, then show you what is broken and what to fix first. 24-hour turnaround, no obligation.
Prefer email? hello@tractivedigital.com
Audit request received.
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